Shaun · MAS
— About Me
Shaun L. Garcia — hospitality-trained, automation-certified.
A B.S. in Hospitality Management, hands-on brand experience, and a Certified Marketing Automation Specialist credential — the mix that shapes how I build systems for service businesses today.
B.S. Hospitality Management
Certified Marketing Automation Specialist
Sunnies Studios — Brand Adviser
— My Story
From the front of house to the back end
I studied Hospitality Management at Holy Cross College in Sta. Rosa, Nueva Ecija, graduating in 2022–2023. That degree taught me to read people — what a guest needs before they ask, how to keep every interaction consistent, and why a small follow-up can make or break a relationship.
I brought that instinct into brand work at Sunnies Studios from December 2024 to April 2025, then moved into faceless affiliate marketing from May to September 2025 — learning firsthand what actually gets someone to stop scrolling and take action. Eventually that curiosity led me to marketing automation, where I could combine the service-first thinking from hospitality with systems that scale.
I started studying at Libre Academy in January 2026 and completed my certification as a Marketing Automation Specialist that June, working through real case studies and live virtual training to get there.
— Timeline
Education & Experience
2022 – 2023
B.S. Hospitality Management
Holy Cross College, Sta. Rosa, Nueva Ecija
Graduated with a foundation in guest experience, service consistency, and operations — the same principles now behind the automation systems I build.
Dec 2024 – Apr 2025
Brand Adviser
Sunnies Studios
Worked directly with customers and the brand's product line, applying hospitality-level service thinking to a retail and brand environment.
May 2025 – Sep 2025
Faceless Affiliate Marketing
Tiktok Affiliate
Ran faceless affiliate content, learning first-hand what actually drives attention and action online — insight that now feeds directly into the copy and campaigns I write.
Jan 2026 – Jun 2026
Marketing Automation Specialist Training
Libre Academy
Studied the full MAS curriculum — strategy, funnel design, copywriting, GHL automation, and campaign optimization — through case studies and live virtual sessions.
June 2026
Certified Marketing Automation Specialist
Libre Academy
Completed the certification through real case studies and live virtual training, covering strategy, funnel design, copywriting, GHL automation, and campaign optimization.
— Outside of Work
Hobbies
Basketball
Regular pickup games — competitive, fast-paced, a good reset after a heads-down build day.
Running
Long stretches on the road to clear my head — the same discipline that keeps a campaign build on schedule.
Computer Games
Systems, strategy, and problem-solving for fun — not that different from mapping a funnel, honestly.
— Credential
Certification
Certified Marketing Automation Specialist
Libre Academy · June 2026
Earned by completing real case studies and live virtual training across the full curriculum — business requirement analysis, strategy planning, funnel design and mapping, high-converting asset creation, GHL automation setup, and campaign optimization.
Case Studies Completed
Virtual Training Attended
Passed June 2026
© 2026. Shaun L. Garcia.